Ad · Digital asset prices are subject to high market risk and price volatility. Don't invest unless you're prepared to lose all the money you invest. Terms
Market Cap
24h Trading Volume
OHLC Chart
Usual Sentiment — Bullish or Bearish?
Usual — 7-Day Sentiment
What is Usual?
Usual is a decentralized stablecoin protocol that issues USD0, a permissionless fiat-equivalent stablecoin fully backed by tokenized real-world assets, primarily short-duration US Treasury Bills and overnight reverse repurchase agreements. The project was founded by Pierre Person, a former French parliamentarian, alongside co-founders Adli Takkal Bataille and Hugo Sallé de Chou, and is operated by Usual Labs with backing from investors including IOSG Ventures, Kraken Ventures, GSR, Mantle, and StarkWare. The protocol officially launched its mainnet in July 2024 and rapidly scaled, with USD0's total value locked surpassing $1 billion within months of its debut, placing it among the fastest-growing stablecoin launches in DeFi history. The USUAL governance token, which began trading on major exchanges in December 2024 following a Binance Launchpool campaign, was designed to redistribute protocol ownership and revenue to the community rather than concentrate profits with a centralized issuer, positioning Usual as a direct philosophical counterweight to Tether (USDT) and Circle (USDC). Users can mint USD0 by depositing approved real-world asset collateral, then stake it into USD0++, a liquid staking derivative that locks principal for four years in exchange for USUAL token emissions and Treasury Bill yield exposure. The ecosystem has expanded through integrations with Curve, Pendle, Morpho, Euler, and Arbitrum, with USD0 and USD0++ becoming widely used collateral across major DeFi money markets. Usual has not been without controversy: in January 2025, the protocol modified the redemption mechanism for USD0++, introducing a floor price of $0.87 for instant unstaking unless users opted for a longer unlock path, which triggered sharp price volatility in USUAL, significant depegs in secondary markets, and heated community debate about governance transparency. Despite the turbulence, the protocol responded by accelerating its revenue-sharing rollout, launching USUAL staking with direct protocol fee distribution, and publishing more detailed reserve attestations to reassure holders. Usual operates primarily on Ethereum mainnet with plans for multichain expansion, and its on-chain reserves are held in bankruptcy-remote special purpose vehicles managed through partners like Hashnote's USYC and M^0, giving the stablecoin institutional-grade collateral quality while preserving on-chain composability. The team positions the protocol as a new model for stablecoin economics where every dollar minted generates yield that flows back to users and token holders rather than to a corporate balance sheet, a structural shift made possible by the tokenization of Treasury instruments and the maturation of real-world asset infrastructure in 2024 and 2025. As of its current state, Usual continues to rank among the top decentralized stablecoin protocols by TVL, with USUAL listed on Binance, Coinbase, Bybit, OKX, KuCoin, and Kraken, and the project remains actively developed with ongoing governance proposals, new vault integrations, and deeper expansion into tokenized private credit and institutional RWA partnerships. Its combination of transparent reserves, yield redistribution, and a politically minded founding team gives Usual a distinct identity in a sector long dominated by opaque centralized issuers, though its long-term success will depend on navigating regulatory scrutiny around tokenized securities and maintaining community trust after the USD0++ redemption incident.
Key Features of Usual
- Real-World Asset Backing: USD0 is collateralized exclusively by short-duration US Treasury Bills and overnight reverse repurchase agreements held in bankruptcy-remote structures. This eliminates the commercial paper and opaque reserve risks historically associated with centralized stablecoins, ensuring 1:1 backing verifiable through regular attestations.
- Community Yield Redistribution: Unlike Tether or Circle, which retain Treasury Bill yields as corporate profit, Usual channels that revenue back to USUAL stakers and USD0++ holders. This inverts the traditional stablecoin business model and aligns token value directly with stablecoin adoption and growth.
- USD0++ Liquid Staking: USD0++ is a four-year locked liquid staking token that allows users to earn USUAL emissions and Treasury yield while retaining tradable liquidity through secondary markets on Curve and Pendle. Holders can exit early via market trading or use the redemption floor mechanism introduced in 2025.
- Permissionless Governance: USUAL token holders vote on collateral onboarding, fee parameters, emission schedules, and treasury deployments through an on-chain governance framework. This gives the community direct control over protocol evolution rather than delegating decisions to a central issuer.
- Deep DeFi Integrations: USD0 and USD0++ are integrated across Morpho, Euler, Pendle, Curve, and Arbitrum ecosystems, enabling lending, yield trading, and liquidity provision. These integrations make Usual's assets composable building blocks for broader DeFi strategies beyond simple holding.
Usual Use Cases
- Yield-Bearing Savings: Users holding USD0 can stake into USD0++ to earn Treasury Bill yield plus USUAL emissions without surrendering custody to a centralized institution. This offers a crypto-native alternative to traditional money market funds with on-chain transparency.
- DeFi Collateral: USD0 and USD0++ serve as high-quality collateral on lending markets like Morpho and Euler, allowing users to borrow against their stablecoin holdings while continuing to accrue yield. This unlocks capital efficiency for traders and treasuries managing on-chain liquidity.
- Stablecoin Liquidity Provision: Liquidity providers deposit USD0 into Curve pools paired with USDC, USDT, or crvUSD to earn trading fees, CRV rewards, and USUAL incentives. Deep stablecoin liquidity helps maintain USD0's peg while generating competitive returns for LPs.
- Governance Participation: USUAL holders vote on protocol parameters, new RWA collateral types, and revenue allocation, directly shaping the future of the platform. Staked USUAL also captures a share of protocol fees, rewarding active governance participants.
- Treasury Diversification: DAOs and crypto-native treasuries use USD0 to park idle capital in a yield-bearing, fully collateralized stablecoin without exposure to centralized issuer risk. The transparent RWA backing makes it attractive for organizations requiring auditable reserves.
Usual Tokenomics
- Total Supply
- USUAL has a maximum supply capped at 4 billion tokens. Emissions are tied directly to protocol growth through the Usual Emission Factor, meaning new USUAL is minted only as USD0++ TVL and revenue expand.
- Circulating
- Circulating supply at launch in December 2024 was approximately 494 million USUAL, with ongoing emissions distributed to USD0++ stakers, liquidity providers, and ecosystem partners. Dynamic — see CoinGecko for live figures.
- Utility
- USUAL is the governance and revenue-sharing token of the Usual protocol, granting holders voting rights and, when staked, a direct claim on protocol revenue generated from USD0 collateral yield. It also functions as the primary incentive asset distributed to USD0++ holders and liquidity providers.
- Emission
- Emissions follow a decaying, activity-linked schedule where USUAL minting is proportional to protocol revenue growth rather than a fixed time-based curve. As USD0 supply grows the emission rate per unit of TVL decreases, creating deflationary pressure relative to protocol expansion.
How to Buy Usual
- 1
1. Create a Binance account
Visit binance.com or download the Binance app and register using your email or mobile number. Set a strong password and enable two-factor authentication through Google Authenticator or SMS from the Security tab in your account dashboard.
- 2
2. Complete identity verification
Navigate to the Identification page under your profile and submit government-issued ID, a selfie, and proof of address to unlock fiat deposits and higher withdrawal limits. Verification typically completes within minutes to a few hours depending on jurisdiction.
- 3
3. Deposit funds
Go to Wallet, then Fiat and Spot, and choose Deposit to fund your account with USD, EUR, or another supported currency via bank transfer or card, or deposit USDC/USDT from an existing wallet. Confirm network compatibility (ERC-20, BEP-20) before sending crypto to avoid loss of funds.
- 4
4. Buy USUAL on the spot market
From the top navigation select Trade, then Spot, and search for USUAL to open the USUAL/USDT or USUAL/FDUSD trading pair. Enter your order amount, choose between Market for instant execution or Limit for a specific price, then click Buy USUAL to complete the purchase.
- 5
5. Secure or stake your tokens
After purchase, either hold USUAL in your Binance Spot Wallet, withdraw to a self-custody wallet like MetaMask or Ledger via the Ethereum network, or bridge to the Usual app at app.usual.money to stake for protocol revenue. Always verify the contract address on the official Usual documentation before interacting with any DeFi interface.
Frequently Asked Questions
What is Usual?
Usual (USUAL) is a decentralized stablecoin protocol that issues USD0, a fully collateralized stablecoin backed by real-world assets such as US Treasury Bills. The USUAL governance token redistributes protocol ownership and revenue to the community, aiming to create a more transparent and equitable alternative to centralized stablecoin issuers like Tether and Circle.
What makes Usual unique?
Usual differentiates itself by redistributing the yield generated from its Treasury Bill collateral back to USUAL token holders rather than keeping profits for the company. Its USD0++ liquid staking token allows users to earn yield on their stablecoins while maintaining liquidity, and the protocol's revenue-sharing model means token holders directly benefit from the growth of USD0 adoption.
How can I buy Usual on Binance?
You can buy USUAL on Binance by trading the USUAL/USDT or USUAL/FDUSD pair on the spot market. Create a Binance account, complete identity verification, deposit funds via bank transfer or stablecoin deposit, then navigate to Trade, Spot, and search USUAL to place a market or limit order.
How does USD0 maintain its peg and generate yield?
USD0 is fully backed by short-duration US Treasury Bills and overnight reverse repurchase agreements held in bankruptcy-remote vehicles, providing 1:1 collateral backing at all times. Users can stake USD0 into USD0++ to earn yield from the underlying Treasury Bill returns, while the protocol captures the spread between collateral yield and operational costs and distributes that revenue to USUAL stakers.
Can I stake USUAL tokens?
Yes, USUAL can be staked directly through the official Usual app at app.usual.money to earn a share of protocol revenue generated from USD0 collateral. Staked USUAL also grants enhanced governance voting power and, depending on active proposals, may receive boosted emissions or fee-sharing rewards.
Is Usual a good investment?
Usual offers exposure to the rapidly growing real-world asset stablecoin sector with a differentiated revenue-sharing model, but like all crypto assets it carries significant volatility, smart contract risk, and regulatory uncertainty around tokenized Treasuries. The January 2025 USD0++ redemption controversy also highlighted governance execution risk. Always conduct independent research and size positions according to your own risk tolerance.
What is the minimum amount to buy USUAL on Binance?
Binance typically enforces a minimum spot trade size of around $5 equivalent, meaning you can start buying USUAL with as little as $5 in USDT or FDUSD. The exact minimum may vary by trading pair and region, so check the order form on the USUAL spot market page for the current notional minimum before placing your order.
Risk Warning
Cryptocurrency prices are highly volatile and can change rapidly. The information on this site is provided for informational purposes only and does not constitute financial, investment, or trading advice.